By Kanaga Siva
One Way Links are Given and Accepted with Love and
are For Ever - Grab Them!
Unlike Reciprocal Links, One-Way Links also known
as Inbound Links are obtained by you or in fact given to you with
Love and for ever. Yes, they have come to stay. One-Way Link is
a link pointing to your website from another site. You do not have
to link back to that website. In other words you need not reciprocate.
One-Way Links play a vital role in increasing your Link Popularity.
Link Popularity is a measure of the number of sites of quality and
relevance that point to your website. The more number of such sites,
the higher will your page rank be.
Search Engines consider One-Way Links superior to Reciprocal Links
because the website that links to your site without getting a link
back, endorses the fact that yours is a website of quality.
Webmasters are known to adopt various methods to artificially increase
the Link Popularity of their websites, such as purchasing of high
PR links. Search Engines have now become aware of this and hence
major Search Engines appear to be devaluing sites that solely depend
on reciprocal links.
Good Reciprocal Links are often obtained by begging and are in
some instances not permanent due to unethical practices of some
webmasters. On the other hand One-Way Links have a different story
to tell.
1. If your website has good content and valuable information, other
webmasters will link to your site, because they Love and appreciate
the contents of your site. You thus get a permanent One-Way Link
more often with the same theme as that of your website.
2. I have posted about 550 articles in my website written by other
webmasters, because I Love those articles and would like my visitors
too, to appreciate and benefit from these articles. Similarly several
hundreds of webmasters have published my articles in their Directories,
Ezines, Newsletters and Websites for the same reason. Writing expert
articles of quality, that are informative and educative, sincerely
from your heart is appreciated by the audience. The result is that
your articles are often sought after and published by webmasters.
Thus you are given a permanent One-Way Link with Love.
3. Listing in Web Directories is another great way of securing
One-Way Links. In addition to well known Directories such as Yahoo
Directory (charges a fee for guaranteed listing), The Open Project
Directory (DMOZ), and Joe Ant Directory, there are several other
Secondary Directories that Love to list your website without requesting
a link back. A list of these Directories can be obtained by going
into the Search Engines. By submitting your website to the relevant
category in these directories you are assured of a high quality
relevant One-Way Link that will be there for ever. Furthermore there
are several high PR Directories who Love to list your website but
charge a fee for listing. Get listed and you are again assured of
a quality relevant One Way Link for ever.
4. If you have purchased a product and like the product, write
a good testimonial about the product and send it across to the webmaster
or vendor concerned with your URL in it. He would be thankful to
you and would Love to publish your testimonial, thereby giving you
a One-Way Link.
In addition to these methods there are additional ways in obtaining
one way links by posting relevant comments in Forums, Blogs and
submitting Press Releases etc.
To increase their link popularity, webmasters endeavor to acquire
as many quality reciprocal links or one way links. For reasons already
indicated Webmasters Love one-way links and Search Engines appear
to Love them even more. The manner in which One-Way Links are obtained
can be viewed from a different perspective altogether. Webmasters
Love your website and link it to theirs. They love your articles
and post it in theirs. They love your product and write a glowing
testimony. Directories love your quality website and list it. You
love them in return for giving you a One-Way Link for ever. On the
other hand in reciprocal links exchange or link trade as some term
it the whole approach revolves around begging and bargaining.
The more number of relevant one way links you obtain, the greater
and faster your chances of increasing your link popularity and climbing
up the Page Rank ladder. The benefits of a high page rank are numerous.
So the earlier you start to capitalize on these On-Way Links that
are given for ever with love, the happier you are going to be.
Copyright © 2006 Kanaga Siva.
Kanaga Siva has a wealth of experience in Marketing and also running
a Home Based Business. Visit his Internet Marketing Website Business
From Home and his Business
From Home Ideas Blogfor Articles, Ideas and Advise to start
and run a Home Based Business.
Free Home Based Business
Article Source: http://EzineArticles.com/?expert=Kanaga_Siva
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